15+ Case Studies
Practical and real-world case studies from the leading experts
Interactive Discussions
Meet like-minded peers as they discuss crucial challenges, breakthroughs and trends within the industry.
10+ Hours of Networking
Valuable conversations and endless networking opportunities with delegates, speakers.
MULTI-CHANNEL PLANNING: Optimize the Customer Engagement
within the Multi-channel planning as a Part of the Brand planning Execution
DISRUPTIVE INNOVATIONS: Risks and Opportunities when cooperating
with start-ups
DIGITAL HEALTH APPLICATION: Identify Regulations and Limitations
posed by the legal and medical Departments
INTERACTION: Pharma Industry with the Patient-customer Experience
DIGITAL HEALTH: Understand the Difference between the Multi-channel
and digital Health
Susanne
KELLENAERS
Director of Multichannel Marketing
Thorsten
MINTEL
Director Customer Operations, Global Innovative Pharma
Davide
BOTTALICO
Head of Digital
Danilo
PAGANO
Customer Engagement Director
Request full event brochure
Fill your details in the form below and we will send you the whole brochure filled with all details.
This is the event where you can access the people and ideas that matter most to your business.
A programme that will inspire you and gives you opportunity to network with your peers on one of the most leading and exciting events.
- Networking possibilities
- Discussing key issues in breakout sessions
- Meet with new business partners
- Unrivalled speakers lineup with real industry professionals
- One-on-One Business Meetings
- Focused, productive and balanced Agenda
- Informal gatherings outside conference hours
Allan Lloyds events are famed for being highly interactive. Through our special discussion panels and roundtable discussion formats you will be able to discuss all of the complex issues that you are facing with our speakers and delegates.
Members of board, C-level, Senior Vice Presidents, Vice Presidents, Directors and Heads of departments from Pharmaceutical industry involved in:
- Pharma Marketing
- Digital Marketing
- Content Marketing
- Multi-channel Management
- Customer Experience Management
- Customer Excellence
- Customer Engagement
- Patient Centricity
- Market Access
DELEGATE PASS?REQUEST FULL BROCHURE
See what keynote speakers will be taking part in the exclusive speaking panel and explore what Case Studies will be discussed.
ARE YOU A
SOLUTION PROVIDER?
TO BOOK YOUR STAND Contact please Mr. Sam Khalaf
on +421 221 025 324 or bus.dev(at)allanlloyds.com
Pre-Conference Workshop4 October 2016
Commercial Pharma in Virtual World
4 October 2016 (15:00-16:00)
- Effective integration of social media in e-marketing
- The power of digitization: Big data and real-time relevant data
- More available data, less duplication efforts – will transparency become a key driver of innovation in the pharma sector?
- How to integrate latest technology innovations into sales strategy?
- Virtual sales
- Latest e-management methods in the sales communication
- Revolution of devices and their impact on optimizing SFE
Multi-channel marketing in the customer engagement and experience
4 October 2016 (16:00-17:00)
- Aiming to reach the “segment of one”, making each customer feel the message is “customized” and relevant to them
- What are the most preferred and effective channels?
- Content vs. Channels
- How do you manage standing out in the vast world of the digital marketing?
- What are the strategies to receive a relevant customer feedback?
- Building the next generation of pharma reps
BUY YOUR TICKET ONLINE!
VENUE BERLIN
The 6th Annual Global Pharma Marketing Summit will take place in the nhow Berlin Hotel, Stralauer Allee, 3,10245 Berlin.
Things to do in Berlin:
- Visit the Brandenburg Gate – Once a symbol of division, now a symbol for the re-unification of Germany
- Take a Hop on/off bus tour of the city
- Walk through Checkpoint Charlie – the principal gateway between East and West from 1961 – 1990